
18+ GamblingHelpLine.co.nz Play Responsibly
Neds was launched with a huge marketing push in the Australian regulated market in 2017. By 2018, the company now known as Entain, purchased Neds to go along with their Ladbrokes brand in that market. Since then, Neds has certainly become one of the most-seen betting brands in New Zealand, given their past partnerships with the A-League, and club partnership with the NRL's Brisbane Lions. These partnerships have now stopped, as Entain has withdrawn from shirt sponsorships in the Australian market, but they have persisted in their sponsorship with the Ultimate Fighting Championship. Thus MMA fans in both New Zealand and Australia will notice the Neds brand within UFC broadcasts and local events.
This however begs the question, is Neds a good sportsbook option for Kiwis? Although Neds once served Kiwi players, from June 2024, they have close all accounts for players based in New Zealand. Even if they did still serve Kiwis, since Neds was in the Australian regime only, unfortunately the answer was 'no'. Below, our past review of Neds for Kiwis stands for your reading. The key theme is that Aussie-based bookies did not serve Kiwis well for many reasons, and it started with your available account currency choices. With new New Zealand gaming laws from mid-2025, offshore sportsbooks are supposed to be off the table for Kiwis.
Since Neds is based in the Australia regulatory system, it only supports accounts in AUD on its platform, which means that NZD was not available as the base account currency. This limitation posed a significant cost and inconvenience for New Zealand players that were considering Neds or similar Australian-based operators. Without NZD accounts, bettors from New Zealand incurred currency exchange fees ranging from 2% to 5% on each of their deposits and withdrawals. These fees are embedded within the exchange rate, making it challenging to gauge their true size and how much they actually devalue your funds.
For example, if you looked to deposit $150 AUD at Neds, you would have actually purchased this amount using your NZD funds, likely at an unfavourable rate. Similarly, when withdrawing funds and converting AUD as you 'buy' your NZD back, you would likely receive a much lower rate compared to the one you used for your deposit. This demonstrates how players from New Zealand experienced significant value loss in both directions, without even placing a bet, when playing at sportsbooks based in the Australian regime, be it Neds, or any other brand.
At the time, the positive news was that there was no need for Kiwis to accept such value destruction through exchange fees. By opting for a leading betting brand based outside Australia that offered NZD accounts, players could bypass FX fees and preserve their hard-earned cash for their own pleasure. Therefore, being a sports bettor from New Zealand at Neds was not really a rational choice in this respect. From mid-2025 however, these offshore NZD options shut to Kiwis due to new laws.
Neds Problems for New Zealand |
![]() |
|
Based in Australia, Neds faced restrictions that meant it could not serve Kiwi bettors as well as brands based elsewhere. Learn about top New Zealand sportsbooks that have all the attributes that New Zealanders could want. |
No, Neds does not offer online live, in-play betting for New Zealand. The platform operates solely within the Australian gaming jurisdiction, where online live, in-play sports betting is prohibited (although some in-play markets may be available via phone). As a result, Neds only provides online pre-match betting markets to its players.
No, Neds cannot offer new player offers due to Australian regulations, which prohibit new player bonuses. Therefore, if you're looking to initiate your betting experience with a bonus along with your deposited bankroll, you won't find it at Neds from New Zealand. However, if you're interested in receiving a bonus when signing up, read about New Zealand betting offers for new players.
No, Neds cannot provide online or live dealer casino games, nor do they provide an online poker room. Operators based in the Australian regime are prohibited from offering these gaming verticals on their platforms. However, these gaming options are not closed to Kiwis altogether. New Zealanders can legally play at offshore gaming sites outside Australian regulations and have the option to explore brands based in other jurisdictions, that do allow for these games. All of our recommended operators offer NZD casino sites with a full suite of games.
Toward your AUD betting account at Neds from New Zealand, you had several deposit options available, including Visa and Mastercard credit or debit cards, PayPal, and bank transfer, until they shut to Kiwis in 2024. However, it's important to note that if you used a credit card, your card provider likely applied fees and interest associated with Cash Advances, as the deposit is treated as a cash substitute, not as a typical purchase. No matter how you play online, it's advisable to avoid using credit cards due to the high fees and interest.
There is no question that Neds is a highly recognizable brand in both Australia, where they are based, but also New Zealand, given their regional marketing efforts. However, given the limitations associated with operating out the Australian regulatory regime, Kiwi sports bettors at Neds faced an unpalatable proposition. Lack of NZD accounts meant Kiwis payed a significant premium just to be able to play at Neds, which only supports AUD accounts. Being able to bet live and in-play was also impossible to do so online, given the prohibitions on this for all Australian operators. When they were open to Kiwis, you could phone-in an in-play wager, but who wants that hassle and potential added cost? Then there's the Australian restrictions on new player betting offers and the prohibition on other gaming types. If players based in New Zealand simply look outside the Australian regulated market, where Neds is based, they can find all the attributes they want in a sportsbook. Unfortunately, Neds just did not have what Kiwis should want in an online bookie until they closed in 2024. Now, Kiwis have just two legal online sports betting options from mid-2025.
New Zealand Sportsbook Reviews |
| Our one recommended NZD betting site: |
|
|
| Now NZD casino-only sites (no bookie): |
|
|
|
|
|
|
|
|
|
|
|
| Aussie bookies now closed to Kiwis: |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
| Curious about other betting sites? |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|